Advertise your product or service? Contact us on Discord.

The Controversy Surrounding Rollbit Coin's Influencer Marketing Strategies

By: illustrious
April 5, 2023 12:41 PM EDT
Twitter Share

Solana-based Rollbit coin has recently come under fire for its promotion methods involving social media influencers. Critics argue that these methods are questionable and potentially violate advertising regulations. This article takes a closer look at Rollbit's controversial promotion tactics and the concerns that have been raised.

Background on Rollbit Coin

Rollbit coin (RLB) is a digital asset created on the Solana blockchain, primarily used as a utility token for the Rollbit platform. The platform aims to become a crypto casino, offering a diverse range of gambling opportunities, including 1000x trading, traditional casino games, and NFT gambling.

Promotion Methods

In a bid to increase awareness and adoption of its coin, Rollbit has partnered with several influential social media personalities, commonly known as "crypto influencers." These influencers receive payment in the form of RLB tokens in exchange for promoting the coin on their social media channels. Rollbit's tactics have included sponsored posts, interviews, and even giving away RLB tokens to followers through contests and giveaways.

Critics have raised concerns about the potential manipulation of their audiences and whether these influencers are properly disclosing their partnerships with Rollbit. The undisclosed promotions could mislead followers into believing that the influencers' endorsements are genuine opinions, which might not be the case.

Advertising Regulations and Rollbit's Promotion Tactics

Rollbit's promotion methods have come under scrutiny, as regulators worldwide are increasingly cracking down on undisclosed and misleading endorsements in the cryptocurrency space. Regulators such as the Federal Trade Commission (FTC) in the United States require influencers to clearly disclose their partnerships with brands and the nature of their compensation.

Failure to comply with advertising regulations can lead to legal consequences for both the influencer and the company sponsoring them. With Rollbit's promotion methods under investigation by the community, it remains to be seen whether the company and its partners will face penalties from regulators.

Community Reaction

The reaction from the crypto community has been mixed, with some users voicing their support for Rollbit's aggressive marketing campaign, claiming it is necessary for a new coin to gain traction in the highly competitive market. Others are concerned that undisclosed partnerships and potentially misleading promotions undermine the credibility of the cryptocurrency industry and may hurt the public's trust in digital assets.


Rollbit's promotion tactics involving crypto influencers have raised important questions about the ethical and legal implications of influencer marketing in the cryptocurrency industry. As the space continues to grow and mature, it is crucial that companies and influencers alike maintain transparency and adhere to moral advertising to protect consumers and maintain the credibility of the industry.

Always experimenting.

Recent News

banner image of nft

DRiP Hits Milestone: Surpasses 25 Million Collectibles

By: illustrious
August 14, 2023 5:03 PM EDT
DRiP has achieved a new milestone, surpassing its 25 millionth collectible. This feat underscores its unique approach to digital assets, emphasizing mass engagement over rarity. Leveraging Solana's efficiency and a creator-centric model, DRiP's influence in the NFT space continues to soar.
banner image of nft

Solana's TVL Hits 2023 Highs at $325 Million

By: illustrious
August 12, 2023 3:53 PM EDT
Solana's 2023 TVL peaks, highlighting increased trust and adoption. Key drivers: innovative protocols, user-friendly platforms, key partnerships, and enhanced security. Its rise underscores Solana's growing DeFi dominance.

© 2023 SolanaFloor